Newconomics 2023 - Meet our Speakers: Tina Burduli

If you’re booked to join us at Newconomics in Lisbon next month, you’re in for a treat. We have expert speakers and panellists from around the world who will be sharing their business experience and ideas for future economics. One such guest is Tina Burduli, Chief Marketing Officer at MetaViu.io which helps brands and businesses interact in virtual words. 

The Creative Frontier: Branding Strategies in the Age of Web3

“I can summarise my thoughts on web3 in one word. Future. Web3 technologies have the potential to revolutionise so many industries and aspects of our lives. From the way we interact with each other, our social lives, work and education, all are ripe for innovation and new ways of thinking. 

I am excited by the opportunities for branding and business strategies. It’s a new world where consumers can be approached in innovative and interesting ways. It’s a time where the only limits are your imagination and that creativity is a space that is becoming highly competitive. I am looking forward to seeing the ways in which more brands interact with consumers by using web3 technologies. 

While the future is really exciting when it comes to web3, there are still some barriers to use that need to be addressed. There’s a lack of knowledge and so education platforms that help people and companies find the technology more approachable would be helpful. Along with this, there’s a fear of the unknown. While the economy is somewhat unpredictable, brands might find investing in web3 tech a bit of a risk. But there’s so many ways they could be experimenting that are low risk and high on return. 

When it comes to work and employment, web3 is able to decentralise work environments, allowing employees and leadership to collaborate more effectively around the globe and in immersive ways. This can bring about so many more job opportunities and additional income sources for individuals and communities.” 

Find out more about the new economics of Web3 and how it can change the way we work together at the Newconomics event in Lisbon. Full details and registration can be found on the website.